Your presence is bigger than your website.
A website is one thing, your digital storefront. Your presence is everywhere a customer meets you: the Google search, your Google Business Profile, the site itself, your reviews, and the follow-up after they enquire. Most businesses pay for one piece and wonder why it stays quiet. Presence isn’t the same as a website, and that’s exactly why it’s a system, and why this one is called the Presence System.
One page, sitting on its own.
No search feeding it, no follow-up behind it. On its own, it just sits there, quiet.
The Google results people scan before they click.
Your Google Business Profile and the map pin they tap.
The website they land on to weigh you up.
The reputation that decides whether they trust you.
What happens after they enquire, so nobody goes cold.
Pay for one piece and you get one piece. Build them as a system and each part makes the others work harder: the search feeds the site, the site captures the enquiry, the follow-up closes it, and the reviews pull the next person in.
What the Presence System actually is.
Not a website with some add-ons. Six parts, built to work as one, so an enquiry is caught, answered, and followed up without you touching it.
The site
A fast, custom site built to turn a visitor into an enquiry, kept at 90+ on mobile.
Lead capture, wired in
Every form, call button, and click routed to one place from day one, so nothing lands in a folder no one checks.
Missed-call text-back
When you can’t pick up, the caller gets an instant text, so the enquiry doesn’t walk to the next business on the list.
Reviews + follow-up
Review requests and enquiry follow-ups sent on a schedule, so your reputation grows and warm leads don’t go cold.
Your reporting dashboard
Calls, enquiries, and where they came from, in one place you actually own.
The kept-running layer
Hosting, maintenance, updates, and the person who built it picking up when you call.
Each part is useful on its own. Together they’re the difference between a website and a presence that brings in work.
What a leaky presence costs you.
Most businesses don’t lose enquiries because no one is interested. They lose them in the gaps: the call that rings out, the form that goes to an inbox no one checks, the enquiry that never gets a second message. Every gap is a customer who quietly went somewhere else.
The Presence System closes those gaps on purpose. That’s the whole point of building it as one system instead of a website and a pile of good intentions.
Built in five phases, nothing skipped.
Here’s exactly what happens and what you walk away with.
01 Discovery
- A working session on how you win jobs and who you want more of.
- A written breakdown of what your presence is missing today.
- A written plan, delivered before anything is designed.
02 Design
- A custom design system, type, colour, and components, built for your brand, not a theme.
- WCAG AA contrast checked across the palette.
- Real screens for you to review, not a template preview.
03 Build
- A hand-built site, not a template, with a 90+ mobile PageSpeed target.
- Lead capture wired in from day one.
- Missed-call text-back and review and follow-up flows switched on.
04 Launch
- DNS pointed and analytics installed.
- Your reporting dashboard set up and a go-live check run.
- You own the code and the accounts.
05 Care
- 30 to 90 days of post-launch support.
- Hosting and maintenance included.
- The person who built it, on call.
A calm, visible process, no black box.
You always know what’s happening and what we need from you, which is less than you think.
we audit your presence and agree the plan.
Your side: one call, and any logins you already have.
we design the system around your brand.
Your side: react to real screens, an hour or two.
we build, wire, and test it.
Your side: send content and answer a few questions.
we go live and keep it running.
Your side: nothing, unless you want to change something.
The real cost is doing it in pieces.
You can build a presence yourself. Here’s roughly what the pieces cost each month, before anyone has actually made them work together. These are typical in-house figures, in Australian dollars, each with a source below, not our price.
One system, one partner.
The same outcome, built and kept running as one thing, priced to the work, not stitched together from five subscriptions and a freelancer you have to chase.
- 1. Figma, Professional plan, full seat: from US$16/editor/month (approximately A$23), figma.com/pricing, retrieved 28 Jul 2026.
- 2. Adobe Creative Cloud, All Apps plan, Australia pricing: A$96.99/month, raised from A$79.99 in Jan 2025, adobe.com/au/creativecloud/plans.html, retrieved 28 Jul 2026.
- 3. Managed hosting with CDN, small-business tier: A$50 to A$100/month, Forbes Advisor Australia and Redback hosting cost guides, retrieved 28 Jul 2026.
- 4. Podium, Australian pricing: A$189 to A$649/month depending on plan, SMS Comparison AU review of Podium AU pricing, retrieved 28 Jul 2026.
- 5. Australian freelance and agency website care-plan retainers: A$200 to A$900/month, Flamincode and Comkey Consulting Australian website maintenance cost guides, retrieved 28 Jul 2026.
The questions people actually ask.
Do I own the code and the accounts?
Yes. Everything is built on standards you own, the code, the domain, the analytics, the dashboard. No lock-in, and nothing rented from us that stops working if you leave.
What happens after launch?
We keep it running, hosting, maintenance, and updates, and the person who built it is who you talk to. You get 30 to 90 days of close support, then an ongoing care plan if you want it.
Can I edit it myself?
Yes, the parts you should be able to change are set up for you to change without touching code. The structural work stays safe.
How is this different from a Wix or Squarespace site?
Those give you a template you fill in and maintain alone. This is a custom system built around how you win work, wired for enquiries and follow-up, kept fast, and kept running by a person.
How long does it take?
Weeks, not months, without cutting corners. The exact timeline depends on scope, and we agree it up front in Discovery.
What if I only want the website, not the whole system?
We’ll tell you honestly what you actually need. The system is worth more than the sum of its parts, but we’d rather build the right thing than oversell you.